...Even More
Testimonials From Real People Whose Lives Have Been
Changed and Enhanced By Brian's "Advertising Magic"
"...There's more
hard-hitting, profit-generating information in one
chapter of your book than in the rest of my
library."

"Your
book is AWESOME!!! I always thought you were a
genius... now I know you are a genius! Advertising
Magic is not only the best thing ever written on
how to write "Killer" copy, but it virtually
stands alone!
It's
awesome! Serling, Halbert, Kennedy, Nicholas, none
of them have even scratched the surface compared
to your Advertising Magic .
I
can't put it down. There's more hard-hitting,
profit-generating information in one chapter of
your book than in the rest of my library."
Ken Kerr,
Former Walt Disney Creative Director Reno, NV
|
-
Walt Fifer,
Distributor of Gary Null Health Products, Boulder, CO 80303
"Dear Brian,
Advertising Magic is like nothing I've ever seen before on
creating powerful ads and sales letters. I am in awe and
impressed with the amount of valuable information found in
your power-packed manual and the four audio cassettes."
"One of the
things I like most is how you lay everything out in an
easy to follow....step by step fashion. Each part of
creating a great sales letter or ad is explained in detail!
You really tell all the secrets!"
"Another thing I
really like is your conviction that anybody can create great
ads and sales letters once they understand how. And....your
system does just that!"
"And, what you
teach on turning features into powerful benefits alone will
probably make me ten times the meager price I paid for the
course. Over the years I've purchased a lot of marketing
programs but absolutely nothing compares to your Advertising
Magic program. I'm really grateful that I purchased your
program and that you decided to share this super money
making information with others."
-
Burt Dubin, Burt
Dubin Speaking Success System, AZ 86402
I ordered your
Advertising Magic program a couple of months ago. Since my
letter was working profitably already, I felt that if I got
an added 5% to 8% increase in response after integrating
your ideas I'd be satisfied."
"So, using your
ideas, I created a new letter. After 4 weeks my sales did
not go up the 5% to 8% I hoped for. Brian, my sales
doubled! And I blame it all on you. Your ideas are so
simple, so easy to use, they're just plain amazing! I've
never seen such persuasion power."
"If anyone has
the slightest doubt about the value of your Advertising
Magic program, have them call me. I'll set them straight.
You could charge triple and it would still be a great
bargain.
-
Brian J. Kay,
Niche Marketer, New York 11050
"Dear Brian, I
recently got a copy of your "Advertising Magic" course -
WOW!"
"Let me just say
that I personally spend over $10,000 a year on books, tapes,
and seminar programs to enhance my knowledge of direct
marketing."
"I've read
practically every book ever written on the subject of
copywriting. Your course did an excellent job of
synthesizing everything I've ever read or heard on the topic
in one easy to understand course."
Ralph Brinks,
Brinks Marketing, P.O. Box 789, Atascadero, CA 93423
"As long as I'm writing you,
please know that I found your information to be
absolutely outstanding! I am a "life-time" subscriber
with Gary Halbert, I have in the past subscribed to Ted
Nicholas, and some others. Although every one of these
has its merits, I can truly say that your teaching
materials are the most down-to-earth, totally practical,
and valuable I have ever had!"
"I was an Editor
with one of the Divisions of McGraw-Hill Book Company, and
considered myself a "pretty good" writer. Your course, I
feel, has 'finished off', my education in this field!"
"Thanks also for
the excellent Bonus -- your reviewing my promotional
materials! Please do not worry about hurting my feelings --
I want the absolute best for these promo pieces!"
-
Ken Kerr, AdMark,
Inc., Reno, Nevada 89502
"Brian, I always
thought you were a genius... now I know you are a genius!
Advertising Magic is not only the best thing ever written on
how to write "Killer" copy, but it virtually stands alone.
It's awesome! Serling, Halbert, Kennedy, Nicholas, none of
them have even scratched the surface compared to your
Advertising Magic."
"Brian, I can't
put it down. There is more "hard-hitting",
"profit-generating", information in one chapter of your book
than in the rest of my entire library."
-
David Alford,
Supersalesman Systems, Tucson, Arizona 85716
"Dear Brian,
Just a quick note to tell you how impressed I am with
ADVERTISING MAGIC! Received it yesterday, and can hardly put
it down. In fact, I stayed up until 2:30 AM reading it (and
have barely scratched the surface of everything you've
included)."
"This is exactly
what I should have known years ago because it would have
saved me a lot of lost money and dead ends. "
"I market
information products, and am supercritical of the fluff and
B.S. I see all too often. Your program definitely gets an "A
Plus" rating from me. It's a MUST buy for anyone who is
serious about making money with advertising and direct
mail."
-
Michael Katz, RT
Innovations, Inc. Washington, DC 20016
"Your manual is
the most complete and thorough "how to" on writing ads and
sales letters that I have found. I have ordered other books
and home study courses from some of the better known direct
marketing experts."
"They usually
hold back on their most valuable tips, saving them for their
more expensive materials or seminars. In "Advertising Magic"
you share many valuable tips which other experts would
probably keep to themselves as "inside secrets."
"In particular,
I found your instructions on surveying customers and
soliciting testimonials to be very valuable. Many direct
mail "gurus" tell you to get testimonials, but I have never
before seen instructions on specifically how to do it. Your
method is both easy and effective."
-
John Avrea,
Mortgage Reduction Program, CA 93402
"I've read all
of Jay Abraham's materials and found some good information.
But there's nothing else available that isolates each
aspect of a sales letter and goes into detail about how to
do it, other than Advertising Magic. Not only is
Advertising Magic a precise, wonderful program, you are a
wonderful person and I'm glad our paths have crossed!"
-
Al Robinson,
Copywriter, Chicago, IL 60643
"Dear Brian, My
name is Al Robinson and I just wanted to take a few minutes
and introduce myself and tell you what a great job you have
done with your '`Advertising Magic" product."
"Your
"Advertising Magic" course is absolutely the best course on
copywriting in the world and I have bought two previous
courses before yours.
You are without
a doubt the hands down winner in giving detailed and
understandable ad writing information."
"I just want to
say "Thank You" and I think your course was well worth every
dime that I paid.
I have learned a
tremendous amount from it. You really poured your heart,
soul, and guts into this product and you have given me a
wealth of knowledge that will hopefully make me one of the
greatest copywriters in the world."
"I give you full
permission to use any of my comments in any of your
publications and advertisements. I highly recommend this
course to anyone who is interested in creating money-making
advertising and sales letters."
-
Eli Deutsch,
Telecommunications Service, NJ 08053
"Dear Brian, I
want to also tell you that I have read your manual 3 times.
I found it easy to read and understand. I am confident that
the more I use it, the better my letters and ads will be.
I've read Hopkins, Oglvy, Caples, Halbert, Abraham, Melven
Powers…. Your book is one of only a few information products
that I have purchased that I feel will actually benefit me.
Thank You."
-
Emillio and Blanch
Librero, Librero's School & Dance Club Inc., Tampa, FL 33606
"Dear Brian, Let
me start by saying you wrote a fine instructional book. A
difficult thing to do. I purchased your Advertising Magic
Course about six months ago and have studied it diligently."
"My wife,
Blanche, and I have successfully operated a Dance Studio in
Tampa, Florida since 1979. Since ours is an active city we
cater mainly to professional couples 40 to 60 years old with
incomes over $60,000."
"Although we
have learned a great deal about our business and customers
over the past 17 years, we could not believe how much more
we were able to learn from your course. Your chapter on
Empathy has given us a new awareness of our customers and
how to improve our service to them."
"We now have a
waiting list of customers (something unheard of in this
business). We are planning to use the same concept in the
recruiting and training of new teachers."
"I would like to
thank you for your outstanding course.It is educating,
entertaining & easy to read (a tribute to your copywriting
skills). Advertising Magic has been a very good investment
for us."
-
Jason Peery, Peery
Publications, UT 84604
"Brian, I wasn't
sure whether to order your program or not. I can't tell you
how glad I am I did!! I've read upwards of 100 marketing
books, advertising courses, and your Advertising Magic is
without question the most potent, money-making thing I've
ever read. It will without question boost my profitability
far beyond the puny price I paid for it. (You should charge
$1,000 or 2,000 for it, in my opinion. Even then, it would
be a steal.)"
"I love how
you've brought everything together and made sense of it.
I've stayed up 'til 2:00 a.m. the last two nights reading
the course, and it's terrific."
"Oh, one more
thing--I appreciate your complete honesty and your
kind-heartedness. It's a rare trait in a world where I've
been ripped off more than I'd like to admit. Thanks again,
Brian. You're the best!"
-
Ed Shiraki, CA
91342
"Dear Brian,
Being new to direct mail, I need a lot of direction. Your
book has the nuts & bolts to get me a running start. I've
read other books, but none of them give practical
instructions on how to get started. Your book is easy to
understand, well-organized, common-sense and witty."
"My son, who is
a recent college grad, took one look at it and begged me to
buy it for him. (He's promised to pay me back when he makes
it big). PS: Brian, please use my name, address & phone if
you want to. It would be my pleasure."
-
Michael Manual, MM
Information Resources, New Hope, PA l8938
"Brian, I can't
thank you enough for your help. Out of all the copywriters
and advisors on direct marketing, I can't commend you highly
enough."
"You're
brilliant, kind and generous with your knowledge. I know
that I owe to your expertise greatly-improved results over
what I have been able to do myself - and I'm not that bad a
writer."
"Your advice has
raised my levels of response substantially. If anybody's
doing anything in direct marketing, they should talk to you
first. Thanks a million."
-
Donald Lisefski,
Mothers At Home Resource Center, Fairfield, Iowa 52556
"I just wanted
to write to offer my sincere congratulations and thanks for
your book Advertising Magic. I have purchased many other
books on direct mail marketing, advertising, and copywriting
including some of the 'classics'. I always started
reading them with excitement, but somehow after just a few
chapters or so, they end up just sitting on my bookshelf.
Not so with Advertising Magic! The first week I actually
stayed up reading it until midnight. I just couldn't put it
down!"
"The information
you give in the course is both lively and practical. But
more important, it is REAL. Not only do you show a
tremendous depth of understanding about human nature and the
sales process -- something others only begin to touch on --
but your presentation is so sincere and down to earth it
makes the knowledge and guidance you give very real and
applicable to any marketing situation."
"I am certain
that the money I paid for Advertising Magic was way too
little. Just the
chapter on Research Magic alone will probably save me tens
of thousands of dollars."
"I honestly
think you should charge more for the book. It's a goldmine
of practical knowledge and techniques that anyone could use
right away to greatly improve their understanding of the
direct marketing and sales process."
-
Ronnie Trent,
Carpenter,Harrah, OK 73045
"I really love
Advertising Magic. I have gone over it again and again. Each
time I come across something that stands out or sticks in my
mind that I didn't quite understand before."
"Writing is a
real chore for me, and I'm rather slow at putting together
sales letters. But with Brian's program, anytime I get stuck
or have writers block, I just go back to his course and get
new ideas or find out what I'm doing wrong. It gets me
started again. This is a course to use over and over again."
-
Ed Durham, Home
Income Report,Willingboro, NJ 08046-1620
"As a direct
marketer for some 20 years and as Editor of a newsletter for
home-based businesses, I have reviewed and used hundreds of
books and courses on advertising and direct marketing, your
Advertising Magic is in a class by itself."
"The course is
power packed with tested ideas worth hundreds of times more
than the meager price you are asking. I was flabbergasted by
the sheer amount of heavy duty knowledge your course
contains and the ease with which you convey it."
"Brian, I am
indeed thankful to have made your acquaintance. Even though
we have not met personally, I count you among my true
friends. Your manner is so genuine and caring. I wish you
and your family the very best that God has to offer."
-
Robert Blackman,
Diversified Enterprises, Norman, OK 73071
"After reading
your Advertising Magic I wrote a full page ad. Although I
thought I was a good copywriter, I learned more after
reading Brian's book than I had in the past 7 years! But the
proof is in the results… this ad has pulled 2 to 4 times its
cost every time I've used it. It's by far the best ad I've
ever written and I give the credit for it's success to
Brian's course, and his brilliance!"

   
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